What We Wanted To Do


Lost in America was a project for a fashion marketing class, with a goal to create a fashion lookbook. The group I was in wanted to create something that was unique and vastly different than what most lookbooks consist of. We found a fashion design student, Peyton Inoff, and based the book off one of her recent collections.

The Result

Futuristic + Alien

The final product turned out great. We chose to keep the design language relatively simple and use red as an accent to add a pop of color. The photos worked out perfectly and really elevated the overall design of the book.